NatureServe values the privacy rights of our online visitors and recognizes the importance of protecting the information we collect about you. This policy statement describes how we collect information from you on NatureServe websites and how we use it. This policy applies to websites operated by NatureServe, including natureserve.org, NatureServe Explorer, InfoNatura, NatureServe Surveyor, LandScope America, and iMapInvasives.
Use of Personal Information
The NatureServe website collects personal information from our online visitors on a voluntary basis only. Personal information collected may include your name, your organization, email address, phone number, address, and specific information about how you found our site and how you might use our materials. Providing personal information is not generally required to access information on this website. We request personal information only when you do the following things:
- register for email updates
- submit feedback and comments
- complete surveys or request to download certain types of data
- make an online donation
Your Access to and Control Over Information
You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via email or by phone at 703-908-1841 to:
- Ask what data we have about you, if any
- Change/correct any data we have about you
- Have us delete any data we have about you
- Express any concern you have about our use of your data
When you make a donation to NatureServe using the "Donate Now" button, you submit a variety of personal information to enable us to process your donation properly. This personal information may include:
- email address
- “acknowledgement” or “in memory of” information
- donation amount
Data Collection and Sharing
NatureServe does not sell personal information about our website users or donors.
We may post links to websites operated by third parties. These sites may send their own cookies, web beacons, and other technologies to your device in order to collect data or solicit personal information. We have no access to third-party cookies, and third-party organizations have no access to ours. Third-party sites have their own privacy policies, and NatureServe does not control and is not responsible for their policies, practices, or handling of visitor information.
We may disclose user information a) if required to do so by law or b) if we have a good-faith belief that such disclosure is necessary to identify, contact or bring legal action against someone who may be causing interference with or injury to (either intentionally or unintentionally) NatureServe’s rights or property, to other website users, or to anyone else that could be harmed by such activities.
Email Newsletters and Updates
NatureServe periodically sends news updates by email to website users who have provided us with their e-mail address through any of the means above. These updates may also include requests to donate to NatureServe. Recipients may choose to unsubscribe to these emails at any time. Information about how to unsubscribe is located at the bottom of each e-mail update.
Website Log Files
Our log files record information including Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and page navigation. The IP addresses that are recorded do not provide us with personal information about you and are not linked to any personally identifiable information.
Your Acceptance of These Terms
We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline. Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser, or looking for "https" at the beginning of the address of the web page. While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.
If you have any questions or comments about this privacy statement or our practices or websites, please contact:
Director of Development and Engagement
4600 N. Fairfax Dr., 7th Floor
Arlington, VA 22203